RAL Design System plus — hue 350
Pink is the only widely used colour term in English that does not point to a hue but to an area of lightness. There is no dark pink; what turns dark is called burgundy, wine red or carmine. That is not a shortcoming of the language but a fact of perception: the eye only reads this area as pink when the lightness rises above about L\* 60 and the saturation stays modest.
In this hue you can read that off. RAL Design 350 20 10 Mulled wine red and 350 85 15 Pale pink are exactly the same hue with exactly the same modest saturation. Yet nobody will call the first pink and the second red. So anyone working with words instead of codes in a specification or a colour recommendation runs the greatest risk of misunderstanding in the whole system here.
Human skin lies, across all types, in the red-orange area at low saturation — and the lighter shades of this hue lie close to it. That has two practical consequences.
All 53 colours in this group
More about hue 350
The first is favourable: in healthcare, changing rooms, sanitary areas and photographic studios a wall from this area gives a skin colour that looks healthy, where a green or blue wall does the opposite. The second is awkward: a wall that comes too close to the skin tone itself in fact makes the skin look flat and pale, because the contrast falls away. The usable shades are therefore not in the middle of this area but at its edges — clearly lighter or clearly more saturated than the skin itself.
Here the system contains a shade with a name that gives something away: RAL Design 350 50 45 Signal pink. In recent years a saturated pink has become a functional colour, in road markings for cycle superhighways, in sports flooring, in the conspicuous safety marking of construction plant. The reason is purely practical: pink barely occurs in the built or green environment, so a pink surface competes with nothing.
The saturation reaches C\* 50 here, slightly wider than in 340 and equal to 360. That is enough for that signalling function, but it is worth knowing that a saturated pink owes its prominence above all to rarity and not to intensity. If it becomes commonplace, it works less well. A saturated red from 360 keeps standing out because the eye simply picks up red quickly; pink does it by agreement.
53 shades, from L\* 20 to L\* 93, with an LRV from 6.4 to 83.0. At the dark end are the wine reds and carmines: 350 30 20 Liqueur red and 350 40 20 Grey carmine, colours for interior work, furniture and hospitality. The middle area yields the usable reds and dusky pink tones for walls. Above L\* 70 the range becomes light and soft, up to 350 93 05 Clichy white — a white with a trace of pink that makes a space noticeably warmer without standing out as a colour.
Those light shades have one technical point to watch. Light colours in this area consist largely of white pigment with a small quantity of red; if the binder discolours — and every alkyd system does so indoors, towards yellow — the pink shifts towards salmon or towards a dirty white. With a waterborne system that hardly plays a part, with a traditional interior paint it does, and visibly so as soon as part of the surface hangs in shadow and part does not.
Pink is the colour whose acceptance depends most strongly on the precise shade, not on the hue. Hue is the strongest predictor of whether people find a colour attractive, but this area is laden with associations that differ from one client to another. So always have the choice made at size: lay two or three candidates on A4 colour samples side by side against the wall, in the space itself, and decide there. For approval, the A4 colour sample is the colour standard.
Technical data
Hue: 350 · Shades: 53 · Lightness: L\* 20–93 · Saturation: C\* 05–50 · Lab values: per shade on the colour page · LRV: 6.4 to 83.0 · Included in: RAL D4 A4 colour samples (colour standard), RAL D2 fan deck, RAL D3 colour book, RAL D4 atlas, RAL D6 and D8 boxes
Neighbouring hues
RAL Design 340, RAL Design 360
Click a colour for the available formats, or see the full product range in the shop.
